Prof. (Dr.) Prof. (Dr.) Mamta Mohan

Professor

Amity International Business School

Marketing
Amity International Business School

Amity University, Sector-125, Noida - 201313 (U.P), India

Ph. D (Management), Bhim Rao Ambedkar University, Agra, India, 2011.
PGDBA, Jaipuria Institute of Management , Lucknow, India, 1998.
M.A (Economics), Agra University, India, 1994
B. A, Agra University, Agra, India, 1993
June 2002 – Present
Associate Professor, Amity International Business School, Amity University, Noida, India.

June 2000 – April 2002
Project Manager, Educomp, Delhi, India
Intel Teach to the Future
Wipro Applying Thought

1998- 2002
Intech Private Limited
Project Manager -- Compaq Sales Promotions.
MKTG601:Marketing Management
IB701:Global channel Sales
BOTP735: Bottom of pyramid
Consumer behavior
Poverty premium
FDI in Indian retail sector
Sales management
Women empowerment 
Inclusive growth
Product and Brand Management
Bottom of pyramid
Strategic Marketing
Service Marketing Management
Consumer Behaviour
Retail management
Sales Management
All India Management Association
Delhi Management Association 
Noida Management Association
Member, Organizing Member “Endeavour” Management fest, Amity Business School, Amity University, Noida, India, 2007
Member, Organizing Committee, One-Day Conference- (ACIC 2013), Amity Institute of Competitive Intelligence and Strategic Management, Amity University, Noida, India, March 2013
Member, Organizing Member, Business Summit, Amity Business School, Amity University, Noida, India, February 2011
Member, Organizing Member, Retail Summit, Amity Business School, Amity University, Noida, India, September 2011
Member, Organizing Member, Retail Summit, Amity Business School, Amity University, Noida, India, January 2010
Member, Organizing Member, Global Leadership Summit, Amity Business School, Amity University, Noida, India, September 2010
Member, Organizing Member, International Retail Summit, Amity Business School, Amity University, Noida, India, February 2009
Deputy Director and Head, Amity Institute of Competitive Intelligence and Strategic Management, Amity University, Noida, India, January 2013- November 2013
Programme Director- MBA- Sales & Marketing, June 2008- June 2012. 
Programme Director- MBA- - Retail Management, June 2008- June 2012.
Area Head: Marketing department, Amity Business School, Amity University. (2008-2010)
Program leader for MBA CRM & Marketing, 2006-2008
Program leader for MBA CRM & Marketing, 2005-2007
Marketing Mentor for Economic Times SME series, 2011.
Amity International Business School
Amity University, Sector-125, Noida - 201313 (U.P), India