03 Apr 2025-04 Apr 2025|Jaipur | LT 13, Block-D, 1st Floor
Latest Tools, Trends and Techniques of Public Relations and Corporate Communication
The session was very insightful for the students, especially the PR aspirants as the speaker possesses rich experience of more than a decade in the field of PR and Corporate Communication and especially Media Relations. The speaker is a skilled PR Professional working in one of the leading PR Agencies of India handling topmost clients and senior media professionals for a long span of time. Ms. Gargi is also a proud alumnus of ASCo, M.A.J&MC, 2014-16 Batch.
The speaker unveiled the various key role and functions of a PR Professional, especially in the backdrop of a PR Agency. Ms. Gargi discussed in detail the craft and technique of creating and nurturing sound media relations demonstrating real life examples. She explained in detail the process of planning and executing varied PR Events and Activities, specially how to curate and execute a successful PR Campaign and events like Product Launch. The speaker assigned engaging class activities to the students which provided them the opportunity to implement the learnings of the session and exhibit their innovative ideas. The two-day long event was characterised by rich interactions, discussion of apt case studies and tremendous knowledge enhancement of the students apprising them about the contemporary PR and Corporate Communication Industry Trends and Techniques