B.A. (Journalism & Mass Communication)

Program Code 14798

Campus Gwalior

Institute Amity School of Communication, Gwalior

University Amity University Madhya Pradesh

Eligibility 10+2

Duration 3 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 0.53
Apply Now
# Application form fee of Rs. 1100 fully waived ( not to be paid ) as a COVID-19 humanitarian measure.

Course Structure

1st Year

Semester 1

  • COMMUNICATION THEORIES AND MODELS
  • HISTORY AND GROWTH OF MEDIA IN INDIA
  • ENVIRONMENTAL STUDIES-I
  • FUNDAMENTALS OF ADVERTISING AND PUBLIC RELATIONS
  • FUNDAMENTALS OF PRINT JOURNALISM
  • INTRODUCTION TO VISUAL COMMUNICATION
  • STATE & POLITICS
  • DIGITAL SKILLS FOR MEDIA-I
  • PRINT MEDIA PRODUCTION
  • COMMUNICATION SKILLS-I
  • BEHAVIOURAL SCIENCE-I
  • FRENCH-I

Semester 2

  • ENVIRONMENTAL STUDIES-II
  • SPECIALIZED REPORTING, WRITING & EDITING
  • THEORIES OF ADVERTISING & PUBLIC RELATIONS
  • BASICS OF RADIO JOURNALISM
  • FUNDAMENTALS OF PHOTOGRAPHY
  • INDIAN ECONOMY & FOREIGN RELATIONS
  • DIGITAL SKILLS FOR MEDIA-II
  • RADIO PRODUCTION
  • COMMUNICATION SKILLS-II
  • BEHAVIOURAL SCIENCE-II
  • FRENCH-II

2nd Year

Semester 3

  • COMMUNICATION SKILLS-III
  • BEHAVIOURAL SCIENCE-III
  • ADVERTISEMENT PRODUCTION
  • BASICS OF MEDIA RESEARCH
  • TELEVISION JOURNALISM
  • WRITING FOR ADVERTISING AND PUBLIC RELATIONS
  • MEDIA LAWS AND ETHICS
  • FILM THEORIES AND PRACTICES
  • DEVELOPMENT COMMUNICATION
  • DIGITAL SKILLS FOR MEDIA-III
  • FRENCH-III

Semester 4

  • TELEVISION PRODUCTION
  • TERM PAPER
  • DIGITAL SKILLS FOR MEDIA-IV
  • NEWSROOM PRACTICES & ANCHORING SKILLS
  • APPLIED RESEARCH IN MEDIA STUDIES
  • MEDIA PLANNING & EVENT MANAGEMENT
  • INDIAN MEDIA INDUSTRY
  • INTRODUCTION TO NEW MEDIA
  • BEHAVIOURAL SCIENCE-IV
  • COMMUNICATION SKILLS-IV
  • FRENCH-IV

3rd Year

Semester 5

  • CORPORATE COMMUNICATION & BRAND MANAGEMENT
  • INTRODUCTION TO DATA JOURNALISM
  • FILM APPRECIATION, DIRECTION AND STYLISATION
  • WRITING SKILLS FOR NEW MEDIA
  • MEDIA CONFLICT AND PEACEBUILDING
  • INTEGRATED MARKETING COMMUNICATION
  • DIGITAL SKILLS FOR MEDIA-V
  • SHORT FILM/DOCUMENTARY PRODUCTION
  • COMMUNICATION SKILLS-V
  • BEHAVIOURAL SCIENCE-V
  • FRENCH-V

Semester 6

  • NEWS PAPER OR MAGAZINE DESIGN
  • PHOTOGRAPHY PORTFOLIO
  • ADVERTISEMENT PRODUCTION
  • RADIO PRODUCTION
  • TELEVISION PRODUCTION
  • SHORT FILM/DOCUMENTARY PRODUCTION
  • WEBSITE DESIGNING
  • INTERNSHIP
  • COMMUNICATION SKILLS-VI
  • BEHAVIOURAL SCIENCE-VI
  • MEDIA AND SOCIETY
  • FRENCH-VI