B.A. (Journalism & Mass Communication) - 3 Continent
Institute
Amity School of Communication, AUGN
University
Amity University Uttar Pradesh
- Program Fee
(Rs. in Lacs)
- 1st Year Non Sponsored Semester
1.288
- 1st Year Sponsored Semester Fee
1.932
Course Structure
1st Year
Semester 1
-
Graphics and Visual Communication [Core Courses]
-
Mass Communication Models & Theory [Core Courses]
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Print Journalism [Core Courses]
-
State and Politics [Core Courses]
-
English Language Usage Essentials [Communication Skills]
-
Understanding Self for Effectiveness [Behavioural Science]
-
Foreign Business Language
-
Open Elective Courses
-
Outdoor Activity Based Courses
Semester 2
-
Environmental Studies [Professional Ability Enhancement Courses]
-
Introduction to Radio and Audio Technique [Core Courses]
-
Media Ethics and Laws [Core Courses]
-
News Analysis [Core Courses]
-
Photography theory & Practice [Core Courses]
-
Introduction to Communication Skills [Communication Skills]
-
Individual Society and Nation [Behavioural Science]
-
Foreign Business Language
-
Open Elective Courses
-
Outdoor Activity Based Courses
2nd Year
Semester 3
-
Term Paper [Non Teaching Credit Courses]
-
Editing Technique [Employability & Skill Enhancement Courses]
-
Advertising Concepts [Core Courses]
-
Introduction to Media Research [Core Courses]
-
Introduction to Television Production [Core Courses]
-
Communication Skills - II [Communication Skills]
-
Foreign Business Language
-
Open Elective Courses
-
Outdoor Activity Based Courses
Semester 4
-
On Air Skills for Broadcast Media [Specialisation Elective Courses]
-
Principles of Marketing- I [Specialisation Elective Courses]
-
Writing for Specialism [Specialisation Elective Courses]
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Camera Operations [Employability & Skill Enhancement Courses]
-
Communication for Sustainable Development [Core Courses]
-
Online Journalism and Digital Media [Core Courses]
-
Public Relations Concepts [Core Courses]
-
Creativity for Team Excellence [Behavioural Science]
-
Foreign Business Language
-
Open Elective Courses
-
Outdoor Activity Based Courses
3rd Year
Semester 5
-
Brand Management [Specialisation Elective Courses]
-
Client Servicing and Creatives [Specialisation Elective Courses]
-
Event Management Concepts [Specialisation Elective Courses]
-
Multimedia Production [Specialisation Elective Courses]
-
Summer Internship [Non Teaching Credit Courses]
-
Film Appreciation [Core Courses]
-
Storytelling and Creative Writing [Core Courses]
-
Professional Ethics and Social Responsibility [Professional Ethics]
-
Foreign Business Language
-
Open Elective Courses
-
Outdoor Activity Based Courses
Semester 6
-
country report - I [Non Teaching Credit Courses]
-
country report [Non Teaching Credit Courses]
-
Public Relations & Campaign Planning [Country Elective Courses 2]
-
Short Film Production [Country Elective Courses 2]
-
Special Events [Country Elective Courses 2]
-
Ad Production and Campaign Planning [Country Elective Courses 1]
-
Digital Marketing & Content Development [Country Elective Courses 1]
-
Production Portfolio for Digital Platforms [Country Elective Courses 1]
-
Foreign Business Language
-
Open Elective Courses
-
Outdoor Activity Based Courses