BBA + MBA - Integrated

Program Code 101168

Campus Noida

Institute Amity School of Business

University Amity University Uttar Pradesh

Eligibility 70% in 10+2 for Non Sponsored & 65% ...

Duration 4.5 Years

Selection Process For the time being Selection Process is ...

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 2.00
  • 1st Year Sponsored Semester Fee 3.00

Course Structure

1st Year

Semester 1

  • Accounting Fundamentals [Core Courses]
  • Business Statistics [Core Courses]
  • Environmental Studies - I [Core Courses]
  • IT Applications in Business [Core Courses]
  • Management Foundation [Core Courses]
  • Principles of Marketing- I [Core Courses]
  • Communication Skills - I [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 2

  • BUSINESS ENVIRONMENT, POLICY AND PRACTICES [Core Courses]
  • Business Mathematics II [Core Courses]
  • Environmental Studies - II [Core Courses]
  • Fundamentals of Financial Management [Core Courses]
  • Fundamentals of Human Resource Management [Core Courses]
  • Principles of Marketing- II [Core Courses]
  • Communication Skills - II [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

2nd Year

Semester 3

  • Cross Cultural Management [Specialisation Elective Courses]
  • Export Management [Specialisation Elective Courses]
  • Financial Markets and Services [Specialisation Elective Courses]
  • Information Systems in Digital Age [Specialisation Elective Courses]
  • Term Paper [Non Teaching Credit Courses]
  • Fundamentals of Entrepreneurship [Industry Specific Courses]
  • ESSENTIALS OF PRODUCTION AND OPERATIONS MANAGEMENT [Core Courses]
  • Fundamentals of Entrepreneurial Marketing [Core Courses]
  • Principles of Organizational Behaviour [Core Courses]
  • RESEARCH METHODS FOR MANAGERS [Core Courses]
  • Individual Excellence & Social Dynamics [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 4

  • Auditing [Specialisation Elective Courses]
  • Human Resource Planning and Acquisition [Specialisation Elective Courses]
  • IT and Risk Management [Specialisation Elective Courses]
  • Sales and Distribution Management [Specialisation Elective Courses]
  • E - Commerce [Industry Specific Courses]
  • Business Law [Core Courses]
  • Ethics and Corporate Governance [Core Courses]
  • Operations Research [Core Courses]
  • Principles of Consumer Behaviour [Core Courses]
  • QUALITY MANAGEMENT [Core Courses]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

3rd Year

Semester 5

  • Cyber Psychology [Specialisation Elective Courses]
  • Fundamentals of Training and Development [Specialisation Elective Courses]
  • Fundamentals of Retailing [Specialisation Elective Courses]
  • Introduction to Internet of Things [Specialisation Elective Courses]
  • Managerial Competencies and Career Development [Specialisation Elective Courses]
  • Managing Mutual Funds [Specialisation Elective Courses]
  • Public Relations and Corporate Image [Specialisation Elective Courses]
  • Stock Market Opetrations [Specialisation Elective Courses]
  • Summer Internship [Non Teaching Credit Courses]
  • Strategic Communication for Sustainable Development [MOOC (Amity On - line / NPTEL / SWAYAM / Future Learn)]
  • Business Strategy [Core Courses]
  • Marketing in Digital Age [Core Courses]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 6

  • Corporate Tax Planning [Specialisation Elective Courses]
  • Data Communication and Network [Specialisation Elective Courses]
  • Documentation and Logistics for International Trade [Specialisation Elective Courses]
  • Industrial Marketing [Specialisation Elective Courses]
  • Industrial Relations and Labour Laws [Specialisation Elective Courses]
  • Leadership and Motivation in Organization [Specialisation Elective Courses]
  • Managing Mutual Funds [Specialisation Elective Courses]
  • Systems Analysis and Design [Specialisation Elective Courses]
  • Dissertation [Non Teaching Credit Courses]
  • Business Policy and Strategic Management [Core Courses]
  • Digital Marketing [Core Courses]
  • Neuro Linguistic Programming [Core Courses]
  • Social Communication [Communication Skills]
  • Stress and Coping Strategies [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

4th Year

Semester 7

  • Advertising and Sales Promotion [Specialisation Elective Courses]
  • Business Intelligence and Data Analytics [Specialisation Elective Courses]
  • Business Process Management [Specialisation Elective Courses]
  • Compensation and Reward Management [Specialisation Elective Courses]
  • Financial Engineering [Specialisation Elective Courses]
  • Marketing of Services [Specialisation Elective Courses]
  • Performance Management System [Specialisation Elective Courses]
  • Strategic Financial Management [Specialisation Elective Courses]
  • Summer Internship [Non Teaching Credit Courses]
  • Innovation, Business Models and Entrepreneurship [MOOC (Amity On - line / NPTEL / SWAYAM / Future Learn)]
  • Creating and Leading Entrepreneurial Organization [Core Courses]
  • Organizational Psychology [Core Courses]
  • Total Quality Management [Core Courses]
  • Professional & Business Communication [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 8

  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

5th Year

Semester 9

  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses