BBA (3 Continent)

Program Code 10104

Campus Noida

Institute Amity International Business School

University Amity University Uttar Pradesh

Eligibility 60% in 10+2 for Non Sponsored & 55% ...

Duration 3 Years

Selection Process For the time being Selection Process is ...

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 2.31
  • 1st Year Sponsored Semester Fee 3.465

Course Structure

1st Year

Semester 1

  • Fundamentals of Environmental Studies [Minor III - Co-curricular Courses]
  • Office Management with MS Word and MS Excel [Minor II - Vocational Courses /SKE courses/Industry Specific Courses]
  • Accounting Fundamentals [Discipline I (Major I) (Management - International Business ) ]
  • Business Statistics [Discipline I (Major I) (Management - International Business ) ]
  • Computer Applications [Discipline I (Major I) (Management - International Business ) ]
  • Introduction to Business Economics [Discipline I (Major I) (Management - International Business ) ]
  • Introduction to Management Principles [Discipline I (Major I) (Management - International Business ) ]
  • Principles of Marketing Management [Discipline I (Major I) (Management - International Business ) ]
  • Communication Skills - I [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 2

  • Food, Nutrition and Hygiene [Minor III - Co-curricular Courses]
  • Fundamentals of Competitive Intelligence and Business Development [Minor II - Vocational Courses /SKE courses/Industry Specific Courses]
  • Business Ethics in International Business [Discipline I (Major I) (Management - International Business ) ]
  • Business Finance [Discipline I (Major I) (Management - International Business ) ]
  • Human Resource management & Development [Discipline I (Major I) (Management - International Business ) ]
  • India’s Foreign Trade [Discipline I (Major I) (Management - International Business ) ]
  • International Marketing [Discipline I (Major I) (Management - International Business ) ]
  • Understanding International Business Environment [Discipline I (Major I) (Management - International Business ) ]
  • Country Report [SAP Courses (Optional)]
  • New Leadership in Cross cultural context [SAP Courses (Optional)]
  • Strategizing using Innovation [SAP Courses (Optional)]
  • Communication Skills - II [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

2nd Year

Semester 3

  • Summer Internship [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Individual Excellence & Social Dynamics [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 4

  • Minor Project - I [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Minor Project [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Cross Cultural Management [Country Elective Courses 2]
  • Ethics and Corporate Governance [Country Elective Courses 2]
  • International Negotiations and Global Sourcing [Country Elective Courses 2]
  • Social Media Marketing [Country Elective Courses 2]
  • Brand Management [Country Elective Courses 1]
  • Fundamentals of Behavioural Finance [Country Elective Courses 1]
  • Performance Appraisal and Potential Evaluation [Country Elective Courses 1]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

3rd Year

Semester 5

  • Cloud Computing in Business [Specialisation Elective Courses]
  • Documentation and Logistics for International Trade [Specialisation Elective Courses]
  • Fundamentals of International Human Resource Management [Specialisation Elective Courses]
  • Fundamentals of Project Management [Specialisation Elective Courses]
  • International Financial Management [Specialisation Elective Courses]
  • Service Marketing [Specialisation Elective Courses]
  • Business Strategy [Core Courses]
  • Marketing in Digital Age [Core Courses]
  • Country Report [SAP Courses (Optional)]
  • Creating Global New Ventures [SAP Courses (Optional)]
  • Modern Trends & Innovative Solutions through Technology Management [SAP Courses (Optional)]
  • Creativity for Team Excellence [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 6

  • Major Project [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Banking and Financial Institutions [Specialisation Elective Courses]
  • Cross Cultural Management [Specialisation Elective Courses]
  • Cyber Psychology [Specialisation Elective Courses]
  • E - Business Management [Specialisation Elective Courses]
  • Ethics and Corporate Governance [Specialisation Elective Courses]
  • Fundamentals of Training and Development [Specialisation Elective Courses]
  • Integrated Marketing Communications [Specialisation Elective Courses]
  • International Negotiations and Global Sourcing [Specialisation Elective Courses]
  • Internet of Things for Business [Specialisation Elective Courses]
  • Sales and Distribution Management [Specialisation Elective Courses]
  • Security Analysis [Specialisation Elective Courses]
  • Social Media Marketing [Specialisation Elective Courses]
  • Artificial Intelligence and Business Applications [Industry Specific Courses]
  • Country Report [SAP Courses (Optional)]
  • New Leadership in Cross cultural context [SAP Courses (Optional)]
  • Strategizing using Innovation [SAP Courses (Optional)]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses