B. Des. (Fashion Communication)

Program Code 10811

Campus Noida

Institute Amity School of Fashion Technology

University Amity University Uttar Pradesh

Eligibility Class XII (agg. 50%) Aggregate ...

Duration 4 Years

Selection Process For the time being the Admission ...

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 0.925
  • 1st Year Sponsored Semester Fee 1.390
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Course Structure

1st Year

Semester 1

  • Computer Application in Fashion Industry- I [Core Courses]
  • Elements of Design - I [Core Courses]
  • Environmental Studies - I [Core Courses]
  • Fashion Art Illustration - I [Core Courses]
  • Fashion Communication Concepts and Processes- I [Core Courses]
  • Fashion Model Drawing - I [Core Courses]
  • Flat Pattern Making - I [Core Courses]
  • Fundamentals of Textiles - I [Core Courses]
  • Introduction to Global Fashion and Textile Industry [Core Courses]
  • Introduction to Garment Manufacturing Techniques- I [Allied Courses]
  • Communication Skills - I [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 2

  • Computer Applications in Fashion Industry- II [Core Courses]
  • Elements of Design - II [Core Courses]
  • Environmental Studies - II [Core Courses]
  • Fashion Appreciation [Core Courses]
  • Fashion Art Illustration - II [Core Courses]
  • Fashion Communication Concepts and Processes- II [Core Courses]
  • Fashion Model Drawing - II [Core Courses]
  • Fundamentals of Textiles - II [Core Courses]
  • Introduction to Garment Manufacturing Techniques- II [Allied Courses]
  • Modern Trends & Innovative Solutions through Technology Management [SAP Courses (Optional)]
  • New Leadership in Cross cultural context [SAP Courses (Optional)]
  • Strategizing using Innovation [SAP Courses (Optional)]
  • Communication Skills - II [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

2nd Year

Semester 3

  • Term Paper - I [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Advanced Pattern Making [Specialisation Elective Courses]
  • Computer Applications in Fashion Industry- III [Specialisation Elective Courses]
  • Fashion Forecasting - I [Specialisation Elective Courses]
  • Fashion Journalism - I [Specialisation Elective Courses]
  • Fashion Photography - I [Specialisation Elective Courses]
  • Garment Construction - I [Specialisation Elective Courses]
  • Pattern Grading [Specialisation Elective Courses]
  • Visual Merchandising and Presentation - I [Specialisation Elective Courses]
  • Fashion Marketing and Merchandising- I [Core Courses]
  • Fundamentals of Textiles - III [Core Courses]
  • Individual Excellence & Social Dynamics [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 4

  • Computer Applications in Fashion Industry - IV [Specialisation Elective Courses]
  • Fashion Forecasting - II [Specialisation Elective Courses]
  • Fashion Journalism - II [Specialisation Elective Courses]
  • Fashion Photography - II [Specialisation Elective Courses]
  • Fashion Promotion - I [Specialisation Elective Courses]
  • Garment Construction - II [Specialisation Elective Courses]
  • Introduction to Health, Safety & Security in Garment Industry [Specialisation Elective Courses]
  • Quality Control for Garment Industry [Specialisation Elective Courses]
  • Traditional Textiles [Specialisation Elective Courses]
  • Visual Merchandising and Presentation - II [Specialisation Elective Courses]
  • Fashion Marketing and Merchandising- II [Core Courses]
  • FUNDAMENTALS OF TEXTILES-IV [Core Courses]
  • Modern Trends & Innovative Solutions through Technology Management [SAP Courses (Optional)]
  • New Leadership in Cross cultural context [SAP Courses (Optional)]
  • Strategizing using Innovation [SAP Courses (Optional)]
  • Creativity for Team Excellence [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

3rd Year

Semester 5

  • Summer Training [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Computer Applications in Fashion Industry - V [Specialisation Elective Courses]
  • Creative Draping and Pattern Making – Menswear / Women Wear/ Children Wear [Specialisation Elective Courses]
  • Fashion Communication Strategy [Specialisation Elective Courses]
  • Fashion Journalism - III [Specialisation Elective Courses]
  • Fashion Promotion - II [Specialisation Elective Courses]
  • Portfolio Development for Fashion Communication [Specialisation Elective Courses]
  • Traditional Embroideries [Specialisation Elective Courses]
  • Visual Merchandising and Presentation - III [Specialisation Elective Courses]
  • Fashion Marketing and Merchandising- III [Core Courses]
  • FUNDAMENTALS OF TEXTILES-V [Core Courses]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 6

  • Creative Advertising & Media Planning-I [Specialisation Elective Courses]
  • Exhibits and Display Design [Specialisation Elective Courses]
  • Fashion Appreciation [Specialisation Elective Courses]
  • Fashion Event Management [Specialisation Elective Courses]
  • Fashion Journalism- IV [Specialisation Elective Courses]
  • Fashion Styling [Specialisation Elective Courses]
  • Graphic Designing for Fashion -I [Specialisation Elective Courses]
  • Textile Project [Specialisation Elective Courses]
  • Visual Merchandising & Presentation- IV [Specialisation Elective Courses]
  • Fashion Marketing and Merchandising - IV [Core Courses]
  • FUNDAMENTALS OF TEXTILES-VI [Core Courses]
  • Country Report - I [SAP Courses (Optional)]
  • Country Report [SAP Courses (Optional)]
  • Modern Trends & Innovative Solutions through Technology Management [SAP Courses (Optional)]
  • New Leadership in Cross cultural context [SAP Courses (Optional)]
  • Strategizing using Innovation [SAP Courses (Optional)]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

4th Year

Semester 7

  • Summer Internship [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Creative Advertising & Media Planning-II [Specialisation Elective Courses]
  • Fashion Event Management [Specialisation Elective Courses]
  • Fashion Journalism- V [Specialisation Elective Courses]
  • FASHION MATERIAL STUDIES -I [Specialisation Elective Courses]
  • Garment Construction -V [Specialisation Elective Courses]
  • Graphic Designing for Fashion -II [Specialisation Elective Courses]
  • Visual Merchandising & Presentation- V [Specialisation Elective Courses]
  • FASHION MARKETING & MERCHANDISING-V [Core Courses]
  • FUNDAMENTALS OF TEXTILES-VII [Core Courses]
  • Professional Ethics and Social Responsibility [Professional Ethics]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 8

  • Major Project [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • E-Commerce in Fashion Business [Specialisation Elective Courses]
  • Ergonomics for Garment Industry [Specialisation Elective Courses]
  • FASHION MATERIAL STUDIES -II [Specialisation Elective Courses]
  • Fashion Promotion -III [Specialisation Elective Courses]
  • Garment Production Unit Design [Specialisation Elective Courses]
  • FASHION MARKETING & MERCHANDISING-VI [Core Courses]
  • FUNDAMENTALS OF TEXTILES-VIII [Core Courses]
  • Country Report - I [SAP Courses (Optional)]
  • Modern Trends & Innovative Solutions through Technology Management [SAP Courses (Optional)]
  • New Leadership in Cross cultural context [SAP Courses (Optional)]
  • Strategizing using Innovation [SAP Courses (Optional)]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses