BBA (Honours/Honours with Research)

Program Code 331509

Campus Patna

Institute Amity School of Business, Patna

University Amity University Bihar

Eligibility 10+2 min 50%

Duration 4 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 0.880
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Course Structure

1st Year

Semester 1

  • Business Mathematics I [Minor]
  • Introduction to Business Economics [Minor]
  • Introduction to Management Principles [Major (Core)]
  • Principles of Marketing- I [Major (Core)]
  • Accounting Fundamentals [Inter Disciplinary/Multi Disciplinary Course]
  • Higher Linguistic and Numerical Competencies for CAT-2 [Inter Disciplinary/Multi Disciplinary Course]
  • Personal Branding and Grooming – Level 1 [Inter Disciplinary/Multi Disciplinary Course]
  • Computer Applications [Employability & Skill Enhancement Courses]
  • Communication Skills - I [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 2

  • Business Statistics [Minor]
  • Business Environment [Minor]
  • Principles of Marketing- II [Major (Core)]
  • Understanding Organizational Behavior [Major (Core)]
  • Cost and Management Accounting [Inter Disciplinary/Multi Disciplinary Course]
  • Environmental Studies - II [Employability & Skill Enhancement Courses]
  • Communication Skills - II [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

2nd Year

Semester 3

  • Yoga And Positive Psychology For Managing Career And Life [Value Added Course]
  • E-Commerce and Contracts [Inter Disciplinary/Multi Disciplinary Course]
  • Emerging Technologies for Business [Employability & Skill Enhancement Courses]
  • Essentials of Human Resource Management [Core Courses]
  • ESSENTIALS OF PRODUCTION AND OPERATIONS MANAGEMENT [Core Courses]
  • Principles of Financial Management [Core Courses]
  • Introduction to Emotion, Stress & Coping Strategies [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 4

  • Corporate Tax Planning [Minor]
  • Banking and Financial Institutions [Major (Core)]
  • Export Management [Major (Core)]
  • Fundamentals of Project Management [Major (Core)]
  • International Marketing [Major (Core)]
  • Operations Research [Major (Core)]
  • RESEARCH METHODS FOR MANAGERS [Ability Enhancement Courses]
  • Creativity for Team Excellence [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

3rd Year

Semester 5

  • Summer Internship [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Financial Markets and Services [Specialisation Elective Courses]
  • Investment Analysis and Portfolio Management [Specialisation Elective Courses]
  • Principles of Consumer Behaviour [Specialisation Elective Courses]
  • Service Marketing [Specialisation Elective Courses]
  • Training & Development [Specialisation Elective Courses]
  • Understanding Organization Change and Development [Specialisation Elective Courses]
  • Artificial Intelligence in Business Applications [Employability & Skill Enhancement Courses]
  • Business Strategy [Core Courses]
  • Business Taxation [Core Courses]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses