PG Diploma in Luxury Brand Management

Program Code 101738

Campus Noida

Institute Amity Finishing School

University Amity University Uttar Pradesh

Eligibility Bachelor's degree with min. 50% ...

Duration 1 Years

Selection Process Personal Interview

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 1.50
  • 1st Year Sponsored Semester Fee 2.25
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Course Structure

  • 1st Year

Semester – 1

    Core Courses
  • Image Management
  • Introduction to Luxury Management
  • Managerial Economics
  • Marketing Management
  • Organizational Behavior
    Specialisation Elective Courses
  • Fashion and Luxury Brand Management
  • Introduction to The Fashion and Textile Industry
  • Professional Branding and Grooming
  • Sales Management
    Common Curriculum Courses
  • Communication Skills and Leadership
  • Foreign Business Language - I (Arabic/Chinese/French/German/Japanese/Russian/Sanskrit/Spanish)
    Non-Teaching Credit Courses
  • Major Project

Semester – 2

    Core Courses
  • Luxury Branding
  • Luxury Store Operations
  • Personal Branding
  • Strategic Management
    Specialisation Elective Courses
  • Consumer Behaviour
  • Corporate Image Building
  • Fashion Entrepreneurship
  • Pricing Strategies
    Common Curriculum Courses
  • Behavioural Skills for Professional Excellence
  • Foreign Business Language - II (Arabic/Chinese/French/German/Japanese/Russian/Sanskrit/Spanish)
  • Social Responsibility & Community Engagement
    Non-Teaching Credit Courses
  • Company Report