MBA

Program Code 47019

Campus Mohali

Institute Amity School of Business Administration, AUP Mohali

University Amity University, Punjab

Eligibility Graduation min-50% and 10+2 -min50%

Duration 2 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 2.255
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Course Structure

1st Year

    Semester 1

  • Quantitative Techniques for Management
  • Accounting for Managers
  • Entrepreneurship and New Venture Creation
  • Information Technology for Decision Making
  • Management Principles and Organisational Behaviour
  • Managerial Economics
  • Marketing Management
  • Common Curriculum Courses

Semester 2

  • Introduction to Business Analytics and Data Sciences
  • Business Research Methods
  • Financial Management
  • Human Resource Management
  • International Business and Practice
  • Legal Aspects of Business
  • Operations Management
  • Principles of Retailing
  • Common Curriculum Courses

2nd Year

Semester 3

  • Summer Internship
  • Applied Marketing Research
  • Business Analytics Using Python
  • Business Intelligence and Advanced Analytics
  • Consumer Behaviour
  • Cyber Security and Risk Management
  • Digital Marketing
  • Financial Statement Analysis
  • Foreign Trade Policy and Procedure
  • Global Marketing
  • Global Supply Chain Management
  • HR Metrics and Analytics
  • Human Resource Planning
  • Industrial Relations
  • International Financial Management
  • Investment Analysis and Portfolio Management
  • IT Project Management
  • Management of Financial Institutions and Services
  • Performance Management Systems
  • Project Management
  • Retail Management
  • Service Marketing
  • Supply Chain Management
  • Professional Ethics and Social Responsibility for Sustainability
  • Soft Skills and Career Development
  • Strategic Management
  • Common Curriculum Courses

Semester 4

  • Dissertation
  • Big Data Analytics and Tools
  • Business Analytics using R Programming
  • Customer Relationship Management
  • Digital Marketing
  • International Cross Culture and Diversity Management
  • International Financial Management
  • Managing Business in Emerging Markets
  • Mergers, Acquisitions and Corporate Restructuring
  • Performance Management Systems
  • Strategic Human Resource Management
  • Management in Action - Social, Economic and Ethical Issues
  • Total Quality Management
  • Common Curriculum Courses