Events

18 Sep 2024|Ranchi | Amity University Jharkhand

Role of Corporate Communications in Image Building

The Amity School of Communication organized a session on the Role of Corporate Communications in the Image Building of Corporate Houses on 18 September 2024. The objective was to inform the students about corporate communication and its essentials.

 
The speaker Mr Rajiv Kishor, General Manager, Corporate Communications, Hindalco Industries Limited, Ranchi discussed how crisis management is dealt by corporate houses and how his organization deals with negative news reports through authentic sources and positive news to enrich their services. He also explained the Dos and Don’ts of media policy and answered students’ questions on public relations, corporate communication, corporate social responsibility and sustainability.