Dr Jonika Lamba

Assistant Professor-I

Amity College of Commerce & Finance
 
  • Qualifications

    Graduation : B.Com(Commerce)-2015,ARSD College, Delhi

    Graduation : LLB(Law)-2023,Gurugram University

    Post Graduation : M.Com(Finance & Law)-2017,University of Delhi

    Post Graduation : MBA(Finance & Marketing)-2018,GGSIPU, Delhi

    Doctorate : Ph.D.(Finance)-2024,The Northcap University, Gurugram

  • Experience

    01 Sep 2025 - Present
    Assistant Professor-I,
    Amity College of Commerce & Finance

    19 Jan 2024 - 30 Aug 2025
    Assistant Professor,
    K R Mangalam University,
    Sohna, Haryana

    20 Mar 2020 - 31 Dec 2024
    Visiting Faculty,
    The Northcap University,
    Gurugram

    01 Aug 2024 - 31 Oct 2024
    Visiting Faculty,
    Delhi School of Business,
    Rohini, Delhi

  • Publications

    Eye-Tracking and AI: Optimizing Visual Attention and User Experience in Digital Marketing - A Bibliometric Approach ,
    IGI Global

    Education 5.0 and AI for Academic Research and Citation Management ,
    IGI Global

    Empowering Exchange Students: Overcoming the Barrier of Mobility ,
    IGI Global

    CPDCNN: Classification of Plant Disease using Convolutional Neural Network ,
    IEEE

    AI–driven models for early detection and prevention of cardiovascular diseases ,
    ELSEVIER

    Revolutionizing Finance: The Promising Future of FinTech in India ,
    NOVA SCIENCE PUBLISHERS

    FinTech and Sustainable Finance: Innovations, Challenges, and Future Directions in Emerging Markets ,
    NOVA SCIENCE PUBLISHERS

    Safeguarding Finance: Artificial Intelligence and Machine Learning Techniques for Fraud Detection ,
    NOVA SCIENCE PUBLISHERS

    Optimized Fraud Detection in Credit Cards Using ML and EJaya Algorithm ,
    Springer Nature