27 Jul 2011-29 Jul 2011|Noida | Amity University Campus, Sector-125 Noida
Amity School of Fashion Technology (ASFT) & Amity School of Fine Arts (ASFA) organises the orientation programme
Amity School of Fashion Technology (ASFT) & Amity School of Fine Arts (ASFA) conducted the orientation programme for the new batch of students of MBA (Fashion Management) from 18th to 20th July, 2011 & for all the other programmes from 27th to 29th July, 2011.
Ms Divya Chauhan, Chairperson (ASFT, ASFA & ASPA), Prof. (Dr.) Pradeep Joshi, Director (ASFT & ASFA) blessed the students.
During the orientation programme, a panel discussion on the topic "Expectations of the Fashion Industry from Young Professionals” was organised on July 20, 2011. The session saw a galaxy of well-known industry professionals having extensive experience with reputed companies sharing their invaluable knowledge with the students. The session started with Mr. Rishabh Gupta, North Head-Marketing, Pantaloon throwing some light on the scenario of the retail industry in India and abroad. He elaborated on the dream of Future Group and its journey from inception to expansion. This was followed by an address by Ms. Garima Makkar who with her rich experience in reputed companies like Duke Fashions, Avon, H2O Plus & Hindustan Unilever Ltd. (Beauty & Wellness Division) motivated the students to achieve new heights as the sky is the limit for the right professionals.
The session further continued with Ms. Chhavi Singh, Area Manager (Delhi NCR), Arvind Lifetsyle Brands Ltd. emphasizing the various skils and knowledge levels required by youngsters to succeed in the various functional areas of Fashion Management. Mr. Anil Goklani, a successful Retail Entrepreneur, heading 3 Exclusive Brand Outlets (EBOs) of Levi Strauss, Adam Clothing and Walk-in MnB detailed the evolution of Fashion Marketing & Retailing in India and the need of the industry in the changing global environment. Mr. Arun Tiwari, Design Consultant & Owner, Earthen Canvas, a designer-wear brand shared his rich experience with Allen Solly, Madura Garments as well as his own entrepreneurial streak and emphasized the need for a dual combination of creativity & management for succeeding in the Fashion industry.
The industry interface for all the other academic programmes of ASFT & ASFA took place on 29th July, 2011 and saw leading experts from Fashion & Apparel industry, artists & animation professionals pay a visit to Amity University, Noida and enthral the students with their presentations. This interface with the industry commenced with Mr. Savio Nunes, Asst. Vice President – Operations, North at Lifestyle India Pvt. Ltd. encouraging students by the growth opportunities being offered by the retail industry in India & abroad. This was followed by an engrossing presentation from Ms. Aruna Bal Sharma, Retail Head, Rohit Bal Fashions, who is taking care of the Balance Chain of Designer-wear stores. Ms. Sharma quoted from her 25 years of experience in Belgium and other European countries and reputed companies like KSA-Technopak thereby guiding the students for excelling in their careers.
Mr. Rajesh Chaudhary, Sr. Manager – HR, Pantaloon Retail India Limited then took on the stage and interacted with the students about the changing scenario of the Indian Retail Industry and how the various retail players are putting their act together to deal with it. After this presentation, Mr. Niket Mishra, Designer, Niket & Jainee emphasized the role of creativity in today’s fashion industry. Mr. Shakti Sinha, Business Head, Lerros then spoke on the various opportunities in Indian Apparel Market as well as the challenges of increasing competition due to the arrival of various foreign garment brands in the country.
Mr. Anurag Rajpal, Executive Director, APPAREL BRANDS, SPENCER RETAIL emphasized on the need for various skils and knowledge levels required to succeed in the fashion & apparel industry. Mr. Manik Dhodi, Vice President, Shipra World familiarized the students with the world of Shopping Malls and the scope offered by them for the ever-increasing fashion & apparel brands within the country and abroad.
Ms. Kavita Nayar, Senior Artist emphasized the need for passion for work and generating ideas and working on them. Mr. Sharad Mittal, CEO, Kathputlee Animation Studio swayed the students with his audio visual presentation. Ms. Esha Guha, Senior Vice President, Concept Communication Ltd. talked about the finer aspects of professionalism and Mr. Anil Sharma, Art Director emphasized the role of creativity and thinking innovatively for succeeding in todays industry.
The students enthusiastically interacted with the industry speakers and gathered the pearls of wisdom provided by them. Dr.Pradeep Joshi, Director, ASFT & ASFA graced the occasion with his benign presence