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Post Graduate Programmes

MBA (PR & Event Management)

Program Code 15475

Course Overview

  • Campus
  • Dubai
  • Institute
  • Amity University Dubai
  • University
  • Amity University Dubai
  • Program Code
  • 15475
  • Eligibility
  • X, XII & Graduation (min. 50%)
  • Selection Process
  • Duration
  • 2 Years
  • Remark
  • 1st Year Non Sponsored Semester Fee (Rs. in Lacs)
  • AED 41000 Or USD 11235 per year
  • 1st Year Sponsored Semester Fee (Rs. in Lacs)
  • Fee Structure
  • 1st Year Non Sponsored Semester Fee (Rs. in Lacs) : AED 41000 Or USD 11235 per year

Course Structure

  • 1st Year
  • 2nd Year

    Semester 1

  • Accounting for Managers
  • Business Communication for Managers
  • Self Development and Interpersonal Skills
  • Information Technology for Managers
  • Managerial Economics
  • Organizational Behavior
  • Marketing Management
  • Statistics for Management

    Semester 2

  • Minor Project-I
  • Company Report
  • Human Resource Management
  • Accounting & Finance for Managers
  • Research Methods
  • Production & Operations Management
  • Legal Aspects of Business
  • Behavioural Science-II
  • Business Communication-II

    Semester 3

  • Business Communication for Managerial Competence
  • Professional Competencies and Career Development
  • Business Communication for Managerial Competence
  • Professional Competencies and Career Development
  • Business Environment & Strategic Management
  • Public Relations
  • Fundamentals of Photography
  • Event Management Production Coordination & Budgeting
  • Tools & Techniques in Public Relations
  • Visualization in Events & PR
  • Minor Project-II
  • Internship-Evaluation
  • Behavioural Science-III
  • Business Communication-III

    Semester 4

  • Business Etiquette and Protocol
  • Leadership and Managing Excellence

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