“Unleashing Innovation and Leadership for Entrepreneurial Success”
by
Dr. Balvinder Shukla, Vice Chancellor Amity University Uttar Pradesh, Dr. Manoj Joshi, Professor Amity Business School and Dr. Anupam Narula, Deputy Director, Amity Alumni Relations, Amity University
Dr. Balvinder Shukla, Vice Chancellor Amity University Uttar Pradesh, Dr. Manoj Joshi, Professor Amity Business School and Dr. Anupam Narula, Deputy Director, Amity Alumni Relations, Amity University, have edited and published a book titled “Unleashing Innovation and Leadership for Entrepreneurial Success”.
The book contains 17 innovative case studies on Entrepreneurial and Management domain in Disruptive Technology, Sustainable Tourism, Family Business, Branding, Pharmaceuticals and many more. Each case study unravels real life scenarios providing invaluable insights for navigating the volatile, uncertain, and complex VUCA environment.
The book dives deep into the dynamic world of entrepreneurship, innovation, and leadership. From disruptive technology to sustainable tourism, the book redefines business growth in an era of industrial revolution, uniting corporate profitability and the environment. The real-world examples of transformative strategies and tools are bound to inspire, educate and catalyze new avenues of success for students, research scholars and business professionals.