M. A. (Fashion Retail Management)

Campus Mumbai

Institute Amity School of Fashion Technology, Mumbai

University Amity University Maharashtra

Eligibility Graduation

Duration 2 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 0.74

Course Structure

1st Year

Semester 1

  • Elements of Design & Fashion
  • Course Code : MFRM1101 Type : Credit : 3
  • Fundamentals of Research
  • Course Code : MFRM1102 Type : Credit : 2
  • Fashion Business & Brand Management
  • Course Code : MFRM1103 Type : Credit : 3
  • Fashion: Concept to Consumer
  • Course Code : MFRM1104 Type : Credit : 2
  • Consumer Psychographics
  • Course Code : MFRM1105 Type : Credit : 2
  • Brand Study
  • Course Code : MFRM1106 Type : Credit : 4
  • CAD
  • Course Code : MFRM1107 Type : Credit : 3
  • Business Research & Environment
  • Course Code : MFRM1108 Type : Credit : 3
  • Fashion Marketing & Merchandising
  • Course Code : MFRM1109 Type : Credit : 3
  • Basics Of Communication
  • Course Code : CSS4551 Type : Credit : 1

Semester 2

  • Trend Research and Forecasting
  • Course Code : MFRM1201 Type : Credit : 3
  • Small & Medium Enterprise Management
  • Course Code : MFRM1202 Type : Credit : 2
  • Research Methodology Statistics
  • Course Code : MFRM1203 Type : Credit : 4
  • Digital Retail & Merchandising(CAD,UX,UI,AR) New Age Media
  • Course Code : MFRM1204 Type : Credit : 3
  • IPR
  • Course Code : MFRM1205 Type : Credit : 3
  • Visual Merchandising
  • Course Code : MFRM1206 Type : Credit : 2
  • Fashion Retail Store's Operations
  • Course Code : MFRM1207 Type : Credit : 2
  • Fashion Advertising & Sales Promotion
  • Course Code : MFRM1208 Type : Credit : 2
  • Project 1: Industry Interaction with Visual Merchandizers,Retail Outlets/E-commerce Retailers
  • Course Code : MFRM1209 Type : Credit : 4
  • Green Technology & Sustainable Fashion
  • Course Code : MFRM1210 Type : Credit : 3