1. Introduction
In a remarkable display of talent and professionalism, students from Amity School of Communication (Animation) and Amity Film School played a significant role in the organization of the prestigious FICCI BAF AWARDS 2025, held at Sofitel, Mumbai. This collaboration provided students with a unique opportunity to gain hands-on experience in the event management, coordination, and public relations aspects of a major media and entertainment event.
The event served as a platform for students to showcase their skills in a real-world, high-pressure environment, strengthening their academic foundation with practical, industry-focused experience.
2. Role of Students
Students from the Amity School of Communication (Animation) and Amity Film School were actively involved in multiple facets of the FICCI BAF AWARDS 2025. Their responsibilities included:
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Event Management: Coordinating various aspects of the event, ensuring smooth logistics, and handling last-minute adjustments.
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Public Relations (PR): Engaging with media representatives, assisting in publicity efforts, and managing guest interactions.
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Coordination: Managing the event flow, ensuring that all teams worked in sync, and assisting with guest and celebrity arrivals.
This involvement provided students with valuable insights into the intricacies of organizing large-scale events within the entertainment industry.
3. Support and Guidance
The successful execution of the event was made possible through the continuous support and mentorship of Team FICCI-AVGC, both in Delhi and Mumbai. Special appreciation is extended to the following individuals for their contributions and guidance:
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Leena Ma'am
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Sujith Sir
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Munjal Shroff
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Tilak Raj Shetty Sir
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Ashish Kulkarni Sir
These esteemed professionals offered students a unique opportunity to work closely with industry veterans, providing a rich learning experience that extended beyond classroom education.
Additionally, Prof. Krishna Rodge and Prof. Mahendra Kumar Gubbala, faculty members from Amity School of Communication and Amity Film School, provided continuous mentorship to the students, guiding them throughout the entire event journey.
4. Educational Impact
At Amity School of Communication, Animation, and Amity Film School, the focus is always on providing industry-oriented, job-ready education. This experience allowed students to apply their knowledge in Media & Public Relations, Film & OTT, and Animation in a live, dynamic environment. Such exposure is crucial for their professional development, ensuring they are well-prepared for the fast-evolving media and entertainment industry.
Through live industry projects and real-world event experience, students gained insights into:
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Event management in large-scale corporate settings
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Crisis management in fast-paced environments
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Networking and collaboration with industry leaders and professionals
5. Conclusion
The participation of Amity School of Communication (Animation) and Amity Film School students at the FICCI BAF AWARDS 2025 stands as a significant achievement in the university’s ongoing efforts to offer students practical industry exposure. This collaboration with FICCI not only allowed students to gain hands-on experience but also solidified Amity University's role as a leader in providing industry-centric education.
With the guidance of industry professionals and mentorship from experienced faculty, the students were able to elevate their skills, knowledge, and confidence, ensuring they are ready to face the challenges of the competitive media and entertainment industry.