Events

• Theme: Developing strategic decision-making and business acumen through experiential learning using the CapsimCore simulation platform.

Key Objectives:

1. To enhance participants' understanding of business strategy formulation and execution.
2. To provide hands-on experience in decision-making across various business functions using simulation tools.
3. To foster collaboration and leadership skills among participants.
4. To bridge the gap between theoretical knowledge and real-world applications.

Target Audience:

• Faculty members from business and management departments.
• Researchers interested in strategic management and simulation-based learning.
• MBA and undergraduate students specializing in business, management, and related disciplines.

Day-Wise Agenda:

Day 1: 7th Jan

• Inaugural Session:
  • Welcome address by Prof. Amit Jain (President & Vice Chancellor AUR/ Director ABS) and Prof. Deepali Bhatnagar (Deputy Director ABS)
  • Keynote speech by the guest speaker Mr. Ajit Pal Singh Patel, Founder, Bizlead.in on the significance of simulation-based learning in business education.
• Introduction to CapsimCore:
  • Overview of the platform and its functionalities.
  • Orientation on using simulations for business strategy development.
• Simulation Setup:
  • Formation of participant teams.
  • Introduction to the case scenario and initial market analysis.

Day 2: 8th Jan,25

• Interactive Simulation Rounds:
  • Participants engage in decision-making for marketing, operations, R&D, and finance.
  • Real-time feedback and analysis of team performance.
• Workshops and Expert Sessions:
  • Expert insights on effective decision-making frameworks.
  • Sessions on financial analysis, risk management, and strategic alignment.
• Group Discussions:
  • Team reflections on simulation results and strategy revisions.
  • Peer learning through cross-team discussions.

Day 3: 9th Jan,25

• Final Simulation Round:
  • Teams execute their revised strategies and compete in the simulated market.
  • Real-time updates on market performance and outcomes.
• Debriefing and Insights:
  • Detailed analysis of the simulation outcomes.
  • Key takeaways and lessons learned.
• Panel Discussion with Guest Speakers:
  • Industry perspectives on business strategy and simulation-based learning.
  • Q&A session with participants.
• Valedictory Session

Vote of thanks by Prof. Deepali Bhatnagar, Deputy Director ABS