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05 Apr, 2024|Jaipur

Industrial Visit: Dainik Bhaskar Printing Press,Shivdaspura,Jaipur

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BBA Sudents at Dainik Bhaskar for Industrial Visit

Amity Business School hosted a remarkable Industrial visit on April 5th  2024, at Dainik Bhaskar Printing Press. The objective of the visit was to give the students a bird’s eye view of the various functionalities of the commercial printing press. The industrial visit to Dainik Bhaskar printing press was an enriching experience for students who got to understand the entire process of printing and how a Mega-plant works to maintain its large outputs of lakhs of newspapers a day.

 
Dr. Deepali Bhatnagar, Deputy Director of Amity Business School, has organised this informative visit for BBA (2022-25) batch
 
The students were made aware of the legacy of Dainik Bhaskar over 50 years. Dainik Bhaskar has grown to become one of the largest selling newspaper in India. 
 
At the Dainik Bhaskar Group, the entire life cycle of a news event like data collation, editing and its presentation in the newspaper and other mediums and its distribution to the readers on any medium of his choice is done using the state-of-the art methodologies. They are equipped with world-class and extremely efficient technologies to ensure that the newspapers are of good quality. When it comes to next-generation technology ,DB latest asset is undoubtedly the German-manufactured KBA (Koenig & Bauer AG) printing machine. This mammoth 8-storey high printing configuration has fully-computerised systems to control the vital functions of printing which include, colour registration, ink water balance, speed, and so on.
The machine allows many innovations such as flap printing, pop-ups, drop-outs, fuzzy folds like a Fan Fold, Super Panorama (8 Page wide Single sheet) double width central spread and so on. It even enhances the entire visual experience through sharper images, brighter text and almost exact colour reproduction of the original.
 
But most importantly, the KBA machine prints 85,000 copies per hour against the normal average yield of 30,000 copies. Drastically reducing the time it takes to print a newspaper enabling latest news coverage like the scores of very late night sports events .
The students felt enlightened and were fascinated to see the working and functioning of Dainik Bhaskar. On the whole, it was an exemplary learning experience that the students will remember for a long time to come.