ABS In collaboration with Institution’s Innovation Council has organised a workshop on Business Model Canvas on 04.04.2024 at 9:15 a.m. onwards through offline mode, The resource person for the session was Dr. Ajit Kumar Singh, Associate Professor, Amity Business School. In the session the resource person could enlighten the term business model canvas given overview how to build a business plan and sir has explain the building blocks of business model Canvas on the various steps required for the business model Canvas setup. All attendees were familiarized with the key elements of the canvas, including customer segments, value proposition, channels, revenue streams, and cost structure. Various case studies and practical exercises were utilized to illustrate how the canvas can be applied to different business scenarios. Additionally, participants were encouraged to actively engage in discussions and share their insights throughout the workshop.
Aim/Objectives of The Events
Here are some objectives for a workshop on the Business Model Canvas:
1. Understand the components of the Business Model Canvas.
2. Learn how to use the Canvas to visualize and analyze business models.
3. Explore different types of business models and their implications.
4. Identify key value propositions and customer segments.
5. Evaluate revenue streams and cost structures.
6. Foster creativity and innovation in designing or refining business models.
No. of Faculty Participants along with List -: 3
1. Dr. Shaifali Garg, Associate Professor, ABS.
2. Dr. Arun Mishra, Associate Professor, ABS.
3. Dr. Rashmita, Assistant Professor, ABS.
No. of Students Participants along with List -: 52 (List Enclosed at Last)
Highlights of the Event
Here are some highlights from the workshop on the Business Model Canvas:
1. Understanding the purpose and structure of the Business Model Canvas, which provides a visual framework for developing and analysing business models.
2. Exploring each of the nine building blocks of the BMC, including customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure.
3. Emphasizing the importance of customer discovery to validate assumptions about customer segments, needs, and behaviours.
4. Techniques for crafting compelling value propositions that address customer pain points and differentiate the business from competitors.
5. Encouraging iterative development and refinement of the BMC based on feedback from stakeholders, market research, and experimentation.
Outcome-:
1. Students will be able to describe evaluate and discuss a business model using business model canvas.
2. Students can understand the effectiveness and customer relationships
3. Students will be able to understand the type of Business and evaluate Key activities and blocks required.