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Graduate
B.Com. (Honours / Research)
BBA (Honours / Research)
Post Graduate
Master of Business Administration (MBA)
MBA - Executive (for working Professionals)
Doctoral
Ph.D. (Management)
infrastructure
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Dr. Kamana
Associate Professor
Human Resource & Marketing
Amity Business School (ABS)
Kant Kalwar, NH-11C, Jaipur (Raj.)-303002
Qualifications
B.Sc. (Hons.) (2000)
MBA-Human Resource & Marketing Management (Dual Specialization 2009)
Ph.D.-(Marketing)Trend Analysis of Consumers in Modern Retail Outlets in Delhi NCR (2021)
Experience
20.06 Yrs.
Current Courses Taught
Advertising and Sales Promotion [MBA362]
Business organization & Management[BCH181]
Principles of Marketing Management[MGMT105]
Introduction to Management Principles[MGMT109]
Research Interests
Retail and E-commerce Marketing,Social media Marketing, Consumer behaviour, AI in marketing & HR, Social Responsibility and Sustainability
Publications
9
Professional Activities
1.Member of BOS at J.C.Bose university of science and Technology,YMCA,Faridabad
2.Conducted Corporate training on Soft skills at private sector companies
3.Designed and presented Syllabus and Scheme for Retail Management and Marketing for BBA Industry Integrated Course at Department of Management Studies J.C. Bose University of Science and Technology, YMCA Faridabad on July 2019.
Other Achievements
1.NPTEL GOLD CERTIFICATION WITH90%Marks COURSE: Soft Skills for Business Negotiations and Marketing Strategies Co-ordinated by IIT Kharagpur
2.Certificate of Appreciation for successful completion of “NAAC Awareness Programme for Faculty” from 08/05/2020 to 15/05/2020 organized by Marathwada Mitra Mandal Institute of Technology (MMIT), Pune.
3.Keynote Speaker for imparting valuable thoughts on “Post Covid-19 Challenges and Opportunities: Novel Technologies, Management Techniques Application in Engineering, Science, Education & Economy”, organized by IJRPES on 27th 28th June 2020. International Conference on Advances in Science, Technology, Engineering & Management 2020 ON THE TOPIC “VOCAL FOR LOCAL”
Contact Information
Amity Business School (ABS)
Kant Kalwar, NH-11C, Jaipur (Raj.)-303002