PG Diploma in Luxury Brand Management

Program Code 101738

Campus

Noida

Institute Amity Finishing School

University

Amity University Uttar Pradesh

Eligibility

Bachelor's degree with min. 50% ...

Duration

1 Years

Selection Process

Personal Interview

Program Fee

(Rs. in Lacs)

1st Year Non Sponsored Semester

1.500

Course Structure

Semester 1

  • Major Project [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Fashion and Luxury Brand Management [Specialisation Elective Courses]
  • Introduction to The Fashion and Textile Industry [Specialisation Elective Courses]
  • Professional Branding and Grooming [Specialisation Elective Courses]
  • Sales Management [Specialisation Elective Courses]
  • Image Management [Core Courses]
  • Introduction to Luxury Management [Core Courses]
  • Managerial Economics [Core Courses]
  • Marketing Management [Core Courses]
  • Organizational Behavior [Core Courses]
  • Communication Skills and Leadership [Communication Skills]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 2

  • Company Report [Supervised Independent Learning/ Non-Teaching Credit Courses]
  • Consumer Behaviour [Specialisation Elective Courses]
  • Corporate Image Building [Specialisation Elective Courses]
  • Fashion Entrepreneurship [Specialisation Elective Courses]
  • Pricing Strategies [Specialisation Elective Courses]
  • Luxury Branding [Core Courses]
  • Luxury Store Operations [Core Courses]
  • Personal Branding [Core Courses]
  • Strategic Management [Core Courses]
  • Behavioural Skills for Professional Excellence [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses