M.A. (Fashion & Textile Merchandising)
M.A. (Fashion & Textile Merchandising)
Program Code 10808
Institute
Amity School of Fashion Technology
University
Amity University Uttar Pradesh
Eligibility
Graduation (min. 50%)
Selection Process
Personal Interview
Program Fee
|
(Rs. in Lacs)
|
1st Year Non Sponsored Semester
|
0.72
|
1st Year Sponsored Semester Fee
|
1.08
|
Course Structure
Semester 1
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Term Paper [Supervised Independent Learning/ Non-Teaching Credit Courses]
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Elements of Design [Specialisation Elective Courses]
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Fashion Retail Management [Specialisation Elective Courses]
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Principles of Fashion Marketing and Merchandising [Specialisation Elective Courses]
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Computer Applications in Fashion and Retail Industry- I [Core Courses]
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Fashion Merchandising Principles and Techniques- I [Core Courses]
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History of Fashion [Core Courses]
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Introduction to The Fashion and Textile Industry [Core Courses]
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Principles and Practices of Management [Core Courses]
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Raw Materials of Fashion - I [Core Courses]
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Statistics for Management [Core Courses]
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Country Report - I [SAP Courses (Optional)]
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Globalization & Changing Business Environment [SAP Courses (Optional)]
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Managing Cultures [SAP Courses (Optional)]
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Professional & Business Communication [Communication Skills]
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Foreign Business Language
-
Open Elective Courses
-
Outdoor Activity Based Courses
Semester 2
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Minor Project [Supervised Independent Learning/ Non-Teaching Credit Courses]
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Apparel Production Planning and Control [Specialisation Elective Courses]
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Fashion Retail Merchandising [Specialisation Elective Courses]
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Health & Safety in the Apparel Industry [Employability & Skill Enhancement Courses]
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Computer Application in Fashion and Retail Industry- II [Core Courses]
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Fashion Marketing Research [Core Courses]
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Fashion Merchandising Principles and Techniques- II [Core Courses]
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Introduction to Apparel Manufacturing [Core Courses]
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Raw Materials of Fashion - II [Core Courses]
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Visual Merchandising - I [Core Courses]
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Country Report - I [SAP Courses (Optional)]
-
Globalization & Changing Business Environment [SAP Courses (Optional)]
-
Managing Cultures [SAP Courses (Optional)]
-
Cognitive Analytics & Social Skills for Professional Development [Behavioural Science]
-
Foreign Business Language
-
Open Elective Courses
-
Outdoor Activity Based Courses
Semester 3
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Summer Internship [Supervised Independent Learning/ Non-Teaching Credit Courses]
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Advanced Fashion Merchandising- I [Specialisation Elective Courses]
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Apparel Quality Control and Production Management [Specialisation Elective Courses]
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Consumer Behaviour in Fashion and Retail Industry [Specialisation Elective Courses]
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Fashion Advertising and Sales Promotion [Specialisation Elective Courses]
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Fashion Retail Management and Merchandising [Specialisation Elective Courses]
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Pattern Appreciation [Specialisation Elective Courses]
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Visual Merchandising - II [Specialisation Elective Courses]
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Fashion E Retailing [Mandatory Courses]
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Visual Merchandising & Display [Employability & Skill Enhancement Courses]
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Computer Application in Fashion and Retail Industry- III [Core Courses]
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Fashion Forecasting [Core Courses]
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Global Sourcing [Core Courses]
-
Foreign Business Language
-
Open Elective Courses
-
Outdoor Activity Based Courses
Semester 4
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Dissertation [Supervised Independent Learning/ Non-Teaching Credit Courses]
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Advanced Fashion Merchandising- II [Specialisation Elective Courses]
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Fashion Entrepreneurship [Specialisation Elective Courses]
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Fashion Marketing Strategy [Specialisation Elective Courses]
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Fashion Supply Chain Management [Specialisation Elective Courses]
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Product Development for Fashion Industry [Specialisation Elective Courses]
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Design Marketing Interactive Strategy [Core Courses]
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Visual Merchandising - III [Core Courses]
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Professional Ethics and Social Responsibility for Sustainability [Professional Ethics]
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Foreign Business Language
-
Open Elective Courses
-
Outdoor Activity Based Courses