The programs are designed to impart the required knowledge and skills to become effective managers at the entry or middle levels in any industry, across both manufacturing and services sectors. Our special attention is towards marketing and financial data and analytics for designing effective strategies for growth and sustenance of the business. Both these functions are the key differentiators for success in today's dynamic business arena.
Students of AICISM develop special skills in the following disciplines:The Learning Objectives focus on application of Competitive Intelligence (CI) to:
Globally, business has become differentiated and dynamic. New industries and market segments emerge overnight, whilst older industries and segments suddenly disappear. Small firms aided by technology and opportunities appear as dominant firms, while established ones may quietly fade away from the scene. These conditions require a deep, intense, and flawless study of the environment; both external and internal. This is facilitated by the combination of Competitive Intelligence and Strategic Management.
Whether you are in sales, marketing, finance, operations, manufacturing or, HR, or are the CEO of a company, CI & SM will help you to: -