Architecting new tenants for future of Business - Reimagine the finance operating model for fostering new skills and capabilities
The global pandemic has transformed the business and Finance functions have been forced to rapidly evolve to keep up with the pace of change. Finance is considered as guardian for organisation value creation, has allowed finance leaders to take a lead role in enterprise value creation and performance management. The finance managers are now reaching beyond the transactional activities and spending time on value-added activities such as financial planning and analysis (FP&A), strategic planning, treasury, operational-risk management, and policy setting. The focus is on building deeper capabilities in Value added activities and strengthen decision-making through widespread adoption of data-visualization and advanced-analytics. The finance forum will discuss how finance function is moving towards a new operative model starts from new data standards, advance data-management practices with enhanced automation, integrated with a wide range of related digital technologies.
Marketing Forum
CUSTOMER EXPERIENCE: FUTURE OF MARKETING
Having a customer-centric mindset and focusing on developing amazing customer experiences is the key to business growth. Brands become dependable by providing the accurate products/services that they promised. The sustainability of a brand is determined by the ability to deliver what was promised and going a step further by surprising the customer with extra care and support. It has been established through various studies that a fully satisfied customer contributes 2.6 times as much revenue as a somewhat satisfied customer, and 14 times as much revenue as a dissatisfied customer.
There is a growing realisation that the focus of all marketing endeavours should be to create a consistent customer experience across all touchpoints to exceed his/her. expectations. By keeping an eye on the entire customer journey, businesses can ensure that the promise of a strong positive experience is not only kept but is exceeded.
HR Forum
Redefining HR Landscape: Navigating Through the Moving Goalposts
This is an age of flux, fluidity, uncertainty, discontinuity, and disruption. In today’s world change is ever bigger, future is less foreseeable, options increase exponentially, and the way people conceptualise these options are much different from what it used to be.
In this world of convolutions and complexities, organisations must anticipate changes and prepare to abreast uncertainties, as never before. The future of work is here and now. Amid these, HR needs to grapple with several questions:
Leadership Forum
Leadership in the era of Digitalization and Diversity
The world together is witnessing both eruptive and disruptive changes and challenges to manage and sustain. Post pandemic normal to ethical challenges with technological innovations happening consistently have poised an entirely new era of Leadership. It is unique and demands an ever-going approach to innovation, excellence, authenticity, accountability along with developing an entre -neo-leadership approach.
Diversity, engagement, and execution with involvement have been the buzzwords last two decades and will keep shaping the future of leadership tomorrow as well. With a purpose of congruence between the employer and employee perspective with overall effectual human capital management it becomes important to discuss on contemporary issues that affect, shape and direct Leadership essence in totality.
The Leadership forum on the theme will open new vistas for discussing strategies, system and imperatives in multi facet leadership practices ranging from Digitalization at workplace, diversity management, leadership in the new world of opportunities along with cost consciousness and exemplary execution. The deliberation will help in fostering together varied practices across different industry verticals to ensure leadership effectiveness for organization sustainability.
Human Resource Track
Navigating the New paradigms of People and Work: Human Resource as Experience Architect
HR architecture, need to know everything about everything to move ideas forward to make the next best decision. Business has to ensure becoming flexible and resilient. The workplaces are more human than it's ever been, with the changing times HR’s role is to develop insight into a business problem, and the potential solutions to become progressively more detailed over time.
The Future of Work: Navigating the new paradigms of people and work
HR as 'Experience Architect':
Finance Track
Financial fusion - Shaping Financial Goals for Sustainable Business
The globe is witnessing innovation in the financial sector at a pace never seen before. Amongst all domains financial services have always been the cutting edge to decide for the future of the businesses. Financial awareness along with newer technology adoption is the most critical factor for the shaping the future of financial sector. The financial system has a pivotal role to play in undertaking climate change and environmental dilapidation. Academicians, researchers, policy makers, and practitioners are encouraged to contribute abstract, papers, field studies, case studies on recommended themes given in brochure. This is not exhaustive list, participants are encouraged to contribute to any field that connects to sustainable business, innovation, strategic planning, corporate restructuring, any other field relating to management.
General Management Track
Current Trends and Applications of Digital Technologies in Management and Sustainable Development
Digital technologies have invaded almost every sector and have transformed their management, from education to healthcare. This trend which got accelerated during the pandemic perhaps has become one of the most important aspects of new normal for business management and continuity. Though the inclusion of digital technology is at its best however, organizations can realize its genuine returns in terms of competitive advantage by balancing Digital Transformation and Sustainable Development. The aim of this track is to gather the latest Digital Technologies’ Current Trends and their Applications for effective Management and Sustainable Development from experts in the various sectors to set up a comprehensive body of knowledge for organizations as well as researchers. We invite research papers, reviews, case series, and case reports that apply to contemporary digital technologies and sustainable development. We also welcome papers that present new possibilities on the theme.
Marketing Track
Architecting New Tenet in Futuristic Marketing
‘Yesterday’s models are unable to handle recent challenges. A Bold and new marketing approach is imminent for future growth.’
Recent changes in the business landscape have acted as a catalyst for Marketing Transformation at every level in the organization. With the widespread usage of technology and increasing awareness among prospects, has resulted in a steep rise of informed consumer base. Organisations which recognize the need to architect newer tenets of marketing and incorporate them in their core philosophy to help achieve growth and excellence through marketing processes to enhance the marketing objectives.
The objective(s):
Entrepreneurship Track
Leveraging Innovation and Entrepreneurship for Future Businesses
Leveraging Innovation and Entrepreneurship for Future Businesses has become eminent in the backdrop of emerging global, economic and social challenges. This track aims to develop an ongoing and constructive dialogue among all stakeholders to conduct research that is relevant to predict and prepare for future challenges and to expand businesses in the contemporary world. With the rapid development in e-business and innovation, enterprises are now facing escalating competitions and vague opportunities. How to assist enterprises in gaining competitive advantages through innovation and entrepreneurship has become a crucial issue for both academicians and practitioners.
The main objective of the Conference track is to provide a venue where business stakeholders, researchers and experts worldwide can share cutting-edge innovation and entrepreneurship, exchange valuable experience and form collaborative relationships to promote business innovation and management.