Events

27 Apr 2018|Mumbai | Amity University Mumbai, City Office

Guest Lecture On Public Relation And Corporate Communication

Corporate Resource Center of Amity University Mumbai organized a corporate guest lecture of Mr. Aarif Malik, Vice President - Concept PR. The topic of the session was Public Relation and Corporate Communication.

He highlighted that PR is all about building relationships to advance, promote and benefit the reputation of the organization. Corporate communication is managing all internal and external communication aimed at creatingfavorable point of view among stakeholders of an organization. He shared various examples from real life situations. Students of Amity School of Communication attended the session and also participated by asking a lot of questions to him.