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Graduate Programmes

B.A. (Journalism & Mass Communication)

Program Code 16798

Course Overview

  • Campus
  • Greater Noida
  • Institute
  • Amity School of Communication, AUGN
  • University
  • Amity University Uttar Pradesh
  • Program Code
  • 16798
  • Eligibility
  • 10+2
  • Selection Process
  • Duration
  • 3 Years
  • Remark
  • 1st Year Non Sponsored Semester Fee (Rs. in Lacs)
  • 1.000
  • 1st Year Sponsored Semester Fee (Rs. in Lacs)
  • 1.500
  • Fee Structure
  • 1st Year Non Sponsored Semester Fee (Rs. in Lacs) : 1.000
  • 1st Year Sponsored Semester Fee (Rs. in Lacs) : 1.500

Course Structure

  • 1st Year
  • 2nd Year
  • 3rd Year

    Semester 1

  • Basics of Graphic Design [Core Courses]
  • Basics of Radio [Core Courses]
  • Environmental Studies - I [Core Courses]
  • Fundamentals of Advertising [Core Courses]
  • Understanding Mass Communication [Core Courses]
  • Writing for Print [Core Courses]
  • English Language Usage Essentials [Communication Skills]
  • Understanding Self for Effectiveness [Behavioural Science]
  • News Analysis [Allied Courses]
  • State and Politics [Allied Courses]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

    Semester 2

  • Advertising Strategies [Core Courses]
  • Basics of Television Journalism [Core Courses]
  • Digital Animation and Sound [Core Courses]
  • Environmental Studies - II [Core Courses]
  • Reporting and Feature Writing [Core Courses]
  • Writing for Radio [Core Courses]
  • Introduction to Communication Skills [Communication Skills]
  • Individual Society and Nation [Behavioural Science]
  • Public Relations and Corporate Communication [Allied Courses]
  • Visualization and Photography [Allied Courses]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

    Semester 3

  • Country Report [SAP Courses]
  • INTRODUCTION TO MANAGING CULTURES [SAP Courses]
  • Understanding Principles & Practices of Commercial Research [SAP Courses]
  • Term Paper [Non Teaching Credit Courses]
  • Advanced Television Journalism [Core Courses]
  • Basics of Film Theory and Practice [Core Courses]
  • Basics of Media Research [Core Courses]
  • Basics of News Room Practices [Core Courses]
  • Digital Photography [Core Courses]
  • Global Media Scenario [Core Courses]
  • Effective Written Communication [Communication Skills]
  • Problem Solving and Creative Thinking [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

    Semester 4

  • Advanced Graphic Design [Specialisation Elective Courses]
  • Anchoring Skills for TV [Specialisation Elective Courses]
  • Writing for TV [Specialisation Elective Courses]
  • Advanced Film Theory and Practice [Core Courses]
  • Applied Research in Media [Core Courses]
  • Electronic Media Production [Core Courses]
  • Introduction to Development Communication [Core Courses]
  • Media Laws and Ethics [Core Courses]
  • Professional Communication for Recruitment and Employability [Communication Skills]
  • Values and Ethics for Personal and Professional Development [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

    Semester 5

  • Advertising and Corporate Filmmaking [Specialisation Elective Courses]
  • Fundamentals of Event Management [Specialisation Elective Courses]
  • News Bulletin Management [Specialisation Elective Courses]
  • Radio News [Specialisation Elective Courses]
  • Specialized Writing and Editing [Specialisation Elective Courses]
  • INTRODUCTION TO MANAGING CULTURES [SAP Courses]
  • Project on Cross Cultural Psychology [SAP Courses]
  • Understanding Principles & Practices of Commercial Research [SAP Courses]
  • Summer Internship [Non Teaching Credit Courses]
  • Advanced Cyber Media [Core Courses]
  • Advanced Film Theory and Practice [Core Courses]
  • Receptive and Expressive Communication Skills [Communication Skills]
  • Group Dynamics and Team Building [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

    Semester 6

  • Client Servicing and Copywriting [Specialisation Elective Courses]
  • Editorial Management for Print [Specialisation Elective Courses]
  • Fiction Production [Specialisation Elective Courses]
  • Radio Programming [Specialisation Elective Courses]
  • Special Events [Specialisation Elective Courses]
  • Major Project [Non Teaching Credit Courses]
  • Media Laws and Ethics [Core Courses]
  • Multimedia and Convergence [Core Courses]
  • Social Communication [Communication Skills]
  • Stress and Coping Strategies [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

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