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Graduate Programmes

BBA

Program Code 15064

Course Overview

  • Campus
  • Dubai
  • Institute
  • Amity University Dubai
  • University
  • Amity University Dubai
  • Program Code
  • 15064
  • Eligibility
  • X & XII (min 50%)
  • Selection Process
  • Duration
  • 3 Years
  • Remark
  • 1st Year Non Sponsored Semester Fee (Rs. in Lacs)
  • AED 35000 Or USD 9590 per year
  • 1st Year Sponsored Semester Fee (Rs. in Lacs)
  • Fee Structure
  • 1st Year Non Sponsored Semester Fee (Rs. in Lacs) : AED 35000 Or USD 9590 per year

Course Structure

  • 1st Year
  • 2nd Year
  • 3rd Year

    Semester 1

  • Accounting Fundamentals
  • Business Accountancy
  • Understanding Self for Effectiveness
  • Computers for Managers
  • Fundamentals of Economics for Managers
  • English Language Usage Essentials
  • Management Foundation
  • Principles of Marketing- I
  • Business Statistics

    Semester 2

  • MACRO ECONOMICS FOR BUSINESS
  • FINANCIAL ACCOUNTING - II
  • ORGANIZATIONAL BEHAVIOUR
  • ANALYSIS & DESIGN OF BUSINESS SYSTEMS
  • BUSINESS STATISTICS
  • Environmental Studies
  • Individual Society and Nation
  • Introduction to Communication Skills
  • Cost and Management Accounting
  • Individual Society and Nation
  • E - Commerce
  • Introduction to Communication Skills
  • Environmental Studies
  • Understanding Organizational Behavior
  • Business Environment
  • Principles of Marketing- II
  • Business Mathematics Ii
  • BEHAVIOURAL SCIENCE - II
  • ENGLISH II

    Semester 3

  • Problem Solving and Creative Thinking
  • Effective Written Communication
  • Management Information Systems
  • Fundamentals of Human Resource Management
  • Business Law
  • Principles of Consumer Behaviour
  • Term Paper
  • Fundamentals of Production and Operations Management
  • Research Methodology
  • Independent Study and Research - I

    Semester 4

  • Values and Ethics for Personal and Professional Development
  • Professional Communication for Recruitment and Employability
  • Financial Management-II
  • Marketing Management-II
  • Research Methodology & Report Preparation
  • Analytical Decision Making
  • E-Commerce
  • Human Resource Management
  • Professional Communication for Recruitment and Employability
  • Values and Ethics for Personal and Professional Development
  • E - Business Management
  • Fundamentals of Financial Management
  • Understanding International Business Management
  • Minor Project
  • Fundamentals of Project Management
  • Operations Research
  • Analytical Decision Making
  • Behavioural Science - IV
  • Communication Skills-II

    Semester 5

  • Group Dynamics and Team Building
  • Receptive and Expressive Communication Skills
  • Independent Study and Research - I
  • Relational Database Management Systems
  • Programming with Microsoft VB
  • Fundamentals of Entrepreneurship
  • Financial Derivatives
  • Personal Financial Planning
  • Investment Analysis and Portfolio Management
  • Understanding Organization Change and Development
  • Fundamentals of Training and Development
  • Compensation Management
  • Managing Customer Relationships
  • Sales and Distribution Management
  • Service Marketing
  • Summer Internship
  • Seminar
  • Fundamentals of Retailing

    Semester 6

  • Corporate Tax Planning
  • Advance Corporate Finance
  • Fundamentals of International Human Resource Management
  • Performance Appraisal and Potential Evaluation
  • Understanding Leadership and Motivation in Organization
  • Banking and Financial Institutions
  • Understanding Industrial Relations and Labour Laws
  • Object Oriented Programming with Java
  • Data Communication and Network
  • Web Database Programming with ASP
  • International Marketing
  • Brand Management
  • Integrated Marketing Communications
  • Major Project
  • Business Policy and Strategic Management
  • Financial Reporting
  • Business to Business Marketing
  • Public Relations and Corporate Image
  • Social Communication
  • Stress and Coping Strategies
  • Social Communication
  • Stress and Coping Strategies
  • BUSINESS POLICY AND STRATEGIC MANAGEMENT
  • ENTREPRENEURSHIP DEVELOPMENT
  • PRODUCTION & OPERATIONS MANAGEMENT
  • PUBLIC RELATIONS & CORPORATE IMAGE
  • DISSERTATION
  • BEHAVIOURAL SCIENCE - VI
  • COMMUNICATION SKILLS - IV
  • INDUSTRIAL RELATIONS & LABOUR LAW
  • BRAND MANAGEMENT
  • ADVERTISING & SALES PROMOTION
  • BANKING & FINANCIAL INSTITUTIONS
  • ADVANCED CORPORATE FINANCE
  • PERFORMANCE MANAGEMENT SYSTEM
  • COMPENSATION & REWARD MANAGEMENT

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