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Post Graduate Programmes

MBA (Retail Management)

Program Code 15162

Course Overview

  • Campus
  • Dubai
  • Institute
  • Amity University Dubai
  • University
  • Amity University Dubai
  • Program Code
  • 15162
  • Eligibility
  • X, XII & Graduation (min. 50%)
  • Selection Process
  • Duration
  • 2 Years
  • Remark
  • 1st Year Non Sponsored Semester Fee (Rs. in Lacs)
  • AED 41000 Or USD 11235 per year
  • 1st Year Sponsored Semester Fee (Rs. in Lacs)
  • Fee Structure
  • 1st Year Non Sponsored Semester Fee (Rs. in Lacs) : AED 41000 Or USD 11235 per year

Course Structure

  • 1st Year
  • 2nd Year

    Semester 1

  • Accounting for Managers
  • Business Communication for Managers
  • Self Development and Interpersonal Skills
  • Information Technology for Managers
  • Managerial Economics
  • Organizational Behavior
  • Marketing Management
  • Seminar - I
  • Term Paper - I
  • Statistics for Management
  • Principles of Retailing
  • Retail Selling
  • Sourcing and Vendor Management
  • Mall Management

    Semester 2

  • STRATEGIC MANAGMENT
  • FINANCIAL MANAGEMENT
  • SHOPPERS BEHAVIOUR
  • BUSINESS RESEARCH METHODS
  • MARKETING OF RETAIL SERVICES
  • RETAIL SALES & DISTRIBUTION MANAGEMENT
  • MERCHANDISING & CATEGORY MANAGEMENT
  • ECONOMIC & BUSINESS LEGISLATION
  • RETAIL SUPPLY CHAIN & LOGISTICS MANAGEMENT
  • PROJECT - I
  • BEHAVIOURAL SCIENCE - II
  • BUSINESS COMMUNICATION - II

    Semester 3

  • STRATEGIC QUALITY MANAGEMENT
  • RETAIL BRANDING & CRM
  • ADVERTISING & SALES PROMOTION
  • INTERNATIONAL MARKETING & DOCUMENTATION
  • VISUAL MERCHANDISING & SPACE PLANNING - STORE PLANNING & DESIGN LAYOUT
  • MALL DYNAMICS & REAL ESTATE MANAGEMENT
  • FRANCHISING IN RETAILING
  • MARKETING OF FINANCIAL SERVICES
  • MANAGERIAL COMPETENCY & CAREER DEVELOPMENT
  • SUMMER INTERNSHIP - EVALUATION
  • BEHAVIOURAL SCIENCE-III
  • BUSINESS COMMUNICATION - III

    Semester 4

  • MANAGING EXCELLENCE - NON CREDIT COURSE
  • MANAGEMENT IN ACTION SOCIAL ECONOMIC & ETHICAL ISSUES
  • E - RETAILING
  • CREATING AND MANAGING NEW VENTURES
  • RURAL RETAIL
  • MANAGING RETAIL PERSONNEL
  • RETAILING OF INSURANCE PRODUCTS AND SERVICES
  • DISSERTATION
  • BEHAVIOURAL SCIENCE - IV
  • BUSINESS COMMUNICATION - IV

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