BBA (3 Continent)

Program Code 11104

Campus Lucknow

Institute Amity Business School, Lucknow

University Amity University Uttar Pradesh

Eligibility 10+2 (min 55%)

Duration 3 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 1.775

Course Structure

1st Year

Semester 1

  • Accounting Fundamentals [Core Courses]
  • Business Environment [Core Courses]
  • Computers for Managers [Core Courses]
  • Management Foundation [Core Courses]
  • Principles of Marketing- I [Core Courses]
  • English Language Usage Essentials [Communication Skills]
  • Understanding Self for Effectiveness [Behavioural Science]
  • Fundamentals of Economics for Managers [Allied Courses]
  • International Relations- I [Allied Courses]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 2

  • Country Report [SAP Courses]
  • Fundamentals of Research Methods in Global Environment [SAP Courses]
  • Innovation & Strategy [SAP Courses]
  • Leadership in Global Environment [SAP Courses]
  • Business Law [Core Courses]
  • Cost and Management Accounting [Core Courses]
  • Environmental Studies [Core Courses]
  • Fundamentals of Human Resource Management [Core Courses]
  • Principles of Marketing- II [Core Courses]
  • Introduction to Communication Skills [Communication Skills]
  • Individual Society and Nation [Behavioural Science]
  • Banking Environment [Allied Courses]
  • Business Mathematics I [Allied Courses]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

2nd Year

Semester 3

  • Term Paper [Non Teaching Credit Courses]
  • Fundamentals of Financial Management [Core Courses]
  • India’s Foreign Trade [Core Courses]
  • Management Information Systems [Core Courses]
  • Research Methodology [Core Courses]
  • Understanding Organizational Behavior [Core Courses]
  • Effective Written Communication [Communication Skills]
  • Problem Solving and Creative Thinking [Behavioural Science]
  • Business Statistics [Allied Courses]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 4

  • Country Report - I [SAP Courses]
  • Country Report [SAP Courses]
  • Fundamentals of Research Methods in Global Environment [SAP Courses]
  • Innovation & Strategy [SAP Courses]
  • Leadership in Global Environment [SAP Courses]
  • Minor Project [Non Teaching Credit Courses]
  • Sales and Distribution Management [Domain Elective Courses]
  • E - Commerce [Core Courses]
  • Fundamentals of Production and Operations Management [Core Courses]
  • Fundamentals of Project Management [Core Courses]
  • Operations Research [Core Courses]
  • Sales and Distribution Management [Core Courses]
  • Understanding International Business Management [Core Courses]
  • Professional Communication for Recruitment and Employability [Communication Skills]
  • Values and Ethics for Personal and Professional Development [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

3rd Year

Semester 5

  • Comparative International Management [Specialisation Elective Courses]
  • Export Import Documentation and Logistics [Specialisation Elective Courses]
  • Software Project Design and Analysis [Specialisation Elective Courses]
  • Value and Ethics in International Business [Specialisation Elective Courses]
  • Summer Internship [Non Teaching Credit Courses]
  • Business Policy and Strategic Management [Core Courses]
  • Public Relations and Corporate Image [Core Courses]
  • Receptive and Expressive Communication Skills [Communication Skills]
  • Group Dynamics and Team Building [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 6

  • Country Report - I [SAP Courses]
  • Country Report [SAP Courses]
  • Fundamentals of Research Methods in Global Environment [SAP Courses]
  • Innovation & Strategy [SAP Courses]
  • Leadership in Global Environment [SAP Courses]
  • Dissertation - I [Non Teaching Credit Courses]
  • Dissertation [Non Teaching Credit Courses]
  • Ethics and Corporate Governance [Country Elective Courses 2]
  • International Marketing [Country Elective Courses 2]
  • International Negotiations and Global Sourcing [Country Elective Courses 2]
  • Brand Management [Country Elective Courses 1]
  • Fundamentals of Behavioural Finance [Country Elective Courses 1]
  • Performance Appraisal and Potential Evaluation [Country Elective Courses 1]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses