M.A. (Journalism & Mass Communication)

Program Code 11800

Campus Lucknow

Institute Amity School of Communication, Lucknow

University Amity University Uttar Pradesh

Eligibility Graduation

Duration 2 Years

Selection Process

  • Program Fee (Rs. in Lacs)
  • 1st Year Non Sponsored Semester 0.90

Course Structure

1st Year

Semester 1

  • Art and Aesthetics [Domain Elective Courses]
  • Print Design [Domain Elective Courses]
  • Advertising Principles and Practices [Core Courses]
  • Aesthetics of Photography [Core Courses]
  • Basics of Print Journalism [Core Courses]
  • Fundamentals of Communication Research [Core Courses]
  • Introduction to Radio [Core Courses]
  • Media Design [Core Courses]
  • Theories of Mass Communication [Core Courses]
  • Advanced Communication [Communication Skills]
  • Self Development and Interpersonal Skills [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 2

  • Country Report [SAP Courses]
  • Global Leadership [SAP Courses]
  • Research Methods and Professional Writing in Global Environment [SAP Courses]
  • Strategy, Innovation & Entrepreneurial Development [SAP Courses]
  • Advanced Print Design [Domain Elective Courses]
  • Social Work in Corporate Sector [Domain Elective Courses]
  • Advanced Media Research [Core Courses]
  • Basics of New Media [Core Courses]
  • Media Design and Production [Core Courses]
  • Public Relations [Core Courses]
  • Radio Production [Core Courses]
  • Specialized Reporting [Core Courses]
  • Television Journalism [Core Courses]
  • Communication for Employment [Communication Skills]
  • Conflict Resolution and Management [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

2nd Year

Semester 3

  • Advertising Planning and Strategy [Specialisation Elective Courses]
  • Corporate Communication [Specialisation Elective Courses]
  • Current Affairs and Media Analysis [Specialisation Elective Courses]
  • Mass Media Industry [Specialisation Elective Courses]
  • News Room Practices [Specialisation Elective Courses]
  • Print Layout and Design [Specialisation Elective Courses]
  • Writing for Magazines [Specialisation Elective Courses]
  • Internship [Non Teaching Credit Courses]
  • Minor Project [Mandatory Courses]
  • Advanced New Media [Core Courses]
  • Television Production [Core Courses]
  • Professional Communication Skills [Communication Skills]
  • Professional Competencies and Career Development [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses

Semester 4

  • Advanced Live News Management [Specialisation Elective Courses]
  • Business Journalism [Specialisation Elective Courses]
  • Event Planning and Strategy [Specialisation Elective Courses]
  • Media Globalization [Specialisation Elective Courses]
  • Print Media Marketing and Circulation [Specialisation Elective Courses]
  • Dissertation [Non Teaching Credit Courses]
  • Development Communication [Core Courses]
  • Media Ethics, Laws and Regulations [Core Courses]
  • Cross Culture Communication and Global Competence [Communication Skills]
  • Leadership and Managing Excellence [Behavioural Science]
  • Foreign Business Language
  • Open Elective Courses
  • Outdoor Activity Based Courses